Preca issued by school names and grades, value and market of credit data indicated by "Deserve"

Pickup: GOLDMAN SACHS LEADS $ 50m Round for Credit Card Platform Deserve

News Summery: Credit card startup "Deserve" announced on April 4 that it has raised $ 50 million in Series C.Gold Mansax is participating in lead investors.In addition, existing investors Sallie Mae, Accel, Aspect Ventures, and Pelion Ventures Partners and Mission Holdings are also participating in the round.

The company is a FinTech startup that claims Card as a Service (CaaS), which provides credit cards for young people in the United States, especially generate Z generations.There is no need for SSN (social security numbers) to apply for cards, and it is characterized by performing screening in the subject of the target person or working.It also provides card management platforms on a cloud -based.Services have also been started for corporations and university organizations.

Popular Points: Deserve should be noted that the subject of the card is "Anyone", and this range includes "international students (foreigners)".The biggest challenge for Japanese international students in the United States was that credit cards could not be made without SSN.

The company's card application for the company does not require SSN as described above, and has a mechanism in which the schools to which they belong and the results according to them are evaluated as "credit (credit)".

In the United States, the credit card "credit score" issued by credit card is very important, and it is a prerequisite that there is no problem with the credit score for contracting at home and the installment of the smartphone itself.(Eventually, the credit score is linked to SSN)

However, in the first place, international students are basically not offered because they are basically not involved in the income of labor.As a result, it was a market with a vicious cycle that could not be funded to accumulate credit scores and could not make credit cards.

According to data that reveals credit cards and loans payments in the generated Z generation, Tranunion published by Tranunion, the higher the generation, the bigger the credit card market is growing.Naturally, if you become a worker generation, it means that card expenses will increase.

In addition, the data expects that the Generation Z generation, which holds credit cards in 2022, will reach about 44.5 million, up 29%from $ 31.5 million in 2019.From this point, it is easy to imagine that the Z generation will lead the credit market in the future.DERSERVE has been an oligopolistic strategy ahead of the promising market that existing card companies cannot afford.

Often, there is a credit card framework for entry (for beginners), and most of the cards are not particularly special.However, the card provided by Deserve is different from that.

The above figure shows the functions of "Deserve Edu" for students provided by Deserve and "Deserve Pro" for the general public.The student plan can use Amazon Prime student members for free for a year, and offers 1%cashback, and offers benefits unique to students.The PRO plan shows that the priority path is attached and the cashback also provides a function that is more than 3%for travel -related, free of charge for the annual membership fee and entry.

It is also a feature of the company that the steps up to the card application are simply suppressed.There is no need to put information on the long screen vertically, and it ends with only three screen transitions.At first, make a student, worker or other selection, and enter your email address, name, phone number, and address on the subsequent screen.

After that, the recommended card plan will be presented, and the application will be completed again to enter the basic information again.As shown in the figure below, there is a frame to enter the school name and major if you are a student instead of the SSN input field.

It is very valuable for international students to have a US dollar card.I am currently enrolled in a university in the United States, but if it is a general four -year university, the tuity fee for one quarter is about 1.5 million yen.

Recently, the university often has all payment methods including the international remittance startup "Transferwise".It was very wasteful, but it was inevitable to pay a few million yen with a card other than a dollar base.

However, if you have a deserve, you will be able to efficiently accumulate credit (credit) even for international students like me.

Deserve is not for international students, and the subject is "Anyone", which is an American, especially the generation Z generation.Born in 1995, they will be reborn as a credit card owner who has a solid income over the age of 18.Isn't it a project that reconsidered the "first step" in a credit card?